This is a website design for Caesars Palace, sponsors of the Red Carpet event of the premier of “Unchained” The untold Story of Motocross. The site was created to be executed in 2 phases:
Phase 1: was a pre-event contest integrated with a contest funnel page, which yielded a high 96% conversion rate, and social media. Winners won VIP tickets to the premiere, an ATV and various other prizes.
Phase 2: When the contest ended in November 2016 the site reverted to the official “Unchained” The untold Story of Motocross film website. The film was broadcast on prime-time ABC and ESPN and later made available for viewing on Netflix, iTunes, Amazon and Roku.